I Just Want Players to Save Money, They Insist on Giving Me!-Chapter 58 - 32 This Time Promote It Aggressively_2
Chapter 58: Chapter 32: This Time, Promote It Aggressively!_2
Chapter 58 -32: This Time, Promote It Aggressively!_2
“Mr. Ke, do we need marketing for this release?” Gou Chehua approached, seeing that Ke Jin was satisfied with the finished product and nodded in approval.
Previously, due to insufficient funds, “Gotham” had not achieved optimal exposure.
Although the game later gained popularity with its novel random gameplay, the buzz had gradually diminished.
To this day, it still made Gou Chehua feel a sense of regret.
“Marketing?” Ke Jin stroked his chin, pondering for a moment.
The reason for not wanting marketing before was due to fear of it, worrying that naive youngsters might pour too much money into it; naturally, the fewer people who knew, the better.
But times had changed.
Players couldn’t spend a single penny in the game.
Why not promote it?
Promote it fiercely!
It would be best to use this game to boost the company’s fame and, when it’s time to unlock the ultimate gift package and release the next game, to already have a fanbase. That would make things twice as effective with half the effort!
“Should I contact the person in charge at WWgame?” Gou Chehua asked, his face lighting up with joy upon hearing this.
It seemed that the company was finally on the right track, spices!
Ke Jin originally wanted to find a bigger partner.
He still remembered what WWgame had done before.
If not for their prior actions, he might have already shot to success by now.
When it comes to making matters worse, WWgame definitely had a trick or two up their sleeve. Oh!
That’s bad luck!
But then he looked at the money in his pocket.
In the past month, “Goblin” had only generated less than two hundred thousand in profits for him; he still had to pay the employees, cover rent, utilities, and other expenses. After opening up all the accounts, he was left with less than a hundred thousand.
Alright then, WWgame it is!
I will always believe in my most loyal strategic partner!
At that moment, the system notification also echoed in his mind.
[Detection: The host is about to release a game! You have activated the accompanying mission for the game “Urban Skyline”!]
[Regular mission: Please achieve 200,000 downloads within 15 days after the game’s launch!]
[Mission reward: Platinum-level game loot box*1! System experience points*5000!]
[Special mission: Please keep the game’s turnover below one million yuan while completing the regular mission!]
…
The missions generated this time were quite standard, and the difficulty of completion was not high.
Just over two weeks to achieve 200,000 downloads was not too demanding, even if players deleted the game after playing for a second, it would still count as one download.
Moreover, there were no requirements for the average online duration.
Ke Jin did not consider rerolling the task; instead, he instructed Gou Chehua a few words and asked him to contact the WWgame platform to discuss a partnership.
————
Liu Tianding was not having a very splendid month.
On one hand.
With the two new game concepts thrown out by Designer Ke, the gaming industry was shaken by a round of reshuffling that was not massive, but still intense and rapid.
A number of games with random elements and social psychological gameplay began to emerge.
And this pie was naturally divided among the three giants of the domestic gaming platforms: Tengjing, Netcom, and Silverlight.
Most of the exquisite games were released on these top-tier platforms, attracting a wave of players.
As a result, WWgame, which was in the middle and lower tier of the market, hardly got a taste of the leftovers.
On the other hand.
The Designer Ke he had tried so hard to please had not only failed to give WWgame any favorable attention after the release of “Goose Duck Kill.”
This content is taken from freeweɓnovel.cѳm.
Instead, as if avoiding the plague, he quietly set up his own gaming website.
He even released a new gaming favorite that had soared in popularity for a while, “Goblin Pinball.”
This truly left Liu Tianding scratching his head in bewilderment.
It shouldn’t be like this…
I mean, we’ve been so helpful to him.
Any person with a bit of decency should know gratitude and try to reciprocate, shouldn’t they?
Could it be… Designer Ke lacks decency?
The more he thought about it, the more frustrated Liu Tianding became. He was just about to leave work and head to the bar to ease his mind.
Suddenly, an unfamiliar call came through.
After picking up, he chatted with the caller for a brief while.
Liu Tianding instantly perked up!
A call from Designer Ke’s office!
And it was the game director who made the call personally.
The gist was that Designer Ke had recently led his team in developing a new game and was prepared to pay a fee to advertise on the WWgame platform.
However, they emphasized something quite seriously.
The game wasn’t planned to be listed on WWgame but needed a redirect link directly to the ‘Top Player’s official website.’
In other words, it was about creating a funnel.
Of course, they were going to offer some perks in return.
If it were any other game designer, Liu Tianding would have hung up long ago.
Funnel?
Bloodsucking!
That’s blatantly leeching from WWgame to bolster your own game’s official website!
But because it was Designer Ke, Liu Tianding had no objections.
Bloodsucking?
Attracting users!
Considering the waves Designer Ke’s previous games had made in the community,
his games could attract a lot of players from platforms like Shark or Thunderbolt.
And through Designer Ke’s games, these players would get to know about a platform called WWgame.
How many games does Designer Ke’s official website have?
Players who aren’t satisfied will naturally come to WWgame to look for alternatives.
Wouldn’t that bring in the daily active users?
WWgame was already struggling under the squeeze of the big three competitors.
What they needed was a big break like this!
“Okay! I’ll get someone to arrange the integration right away,” Liu Tianding immediately agreed but still inquired further.
“By the way, about the channel fees…”
After all, one has to make a living.
New users might come from Shark or Thunderbolt, but it takes time for them to become paying users.
The person on the other end swiftly replied, “Mr. Ke has said that he won’t let WWgame be shortchanged. For the funneling, we’ll pay directly by the headcount, 50 yuan per effective IP download. The more, the better.”
50 yuan per download?
That certainly wasn’t a small amount.
Any campaign that could bring in a hundred thousand downloads was a whopping five million yuan—almost catching up to WWgame’s weekly revenue share.
However.
After pondering for a moment, Liu Tianding’s greed started to stir a little.
People do die for wealth, just as birds die for food.
Even though I personally admire Designer Ke, business is business.
If he dares offer such a price, it indicates his extreme confidence in the quality of his game.
Moreover, the last time we promoted Designer Ke’s game across the entire platform for free, we ended up losing on both the wife and the soldiers without reaping any benefits, while the traffic was actually directed to CloudGame instead.
After all, the wool comes from the sheep.
This time, shouldn’t we fleece Designer Ke thoroughly?
“We’ll skip the per head count, let’s talk about revenue sharing. We don’t want more, we just want 50% of the in-game purchases made by players during the promotional period.”
As he spoke those words, the voice on the other end of the call became slightly displeased.
“Come on, Manager Liu, that’s a bit of a steep demand, don’t you think? We are not only paying you for the promotion but now we are supposed to split half of our earnings? That’s not how business is done…”
“You know, WWgame is not exactly a small platform. We don’t charge the same rate as those with daily actives of just a couple of thousand, like CloudGame,” Liu Tianding said, adjusting his tie, neither humbly nor arrogantly.
“But this…” The person on the other end of the call seemed to have more to say.
Suddenly, another calm and steady voice took over the phone.
“Deal, we’ll buy two weeks of promotion.”